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Ep 20: Fireworks or Campfires?

12
 minutes

Are your events creating short-term excitement or long-term engagement?


Too many events are like fireworks—big, exciting, and attention-grabbing, but they fade fast. The energy is high on event day, but within a week, attendees have moved on, and the momentum disappears.


In this episode, we explore a better approach: campfire events—experiences designed to keep the conversation going before, during, and long after the event ends. You’ll learn:


✅ The key differences between firework and campfire events

✅ How to create pre-event buzz and keep attendees engaged after event day

✅ Real-world examples of brands and events that get it right

✅ Simple strategies to turn your event into a year-round engagement engine


If you want to build stronger audience connections, increase retention, and maximize event impact, this episode is for you.

Join the conversation inside the Eventacle community! Sign up for free at eventacle.com/community.


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This epidsode is sponsored by:

Podcast Hosts

Tim Fisher
Meg Salmon
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Ep 20: Fireworks or Campfires?

The Eventacle community is a vibrant, collaborative space created exclusively for event marketing professionals. Whether you’re just starting your career or you’re a seasoned expert, this community is designed to help you connect, learn, and grow.

We bring together event marketers from all backgrounds who are working in venues, agencies, or independently and who are passionate about creating impactful events. Inside, you’ll find tools, resources, and networking opportunities to sharpen your skills and elevate your marketing strategies. No matter where you are in your journey, Eventacle is your go-to hub for inspiration, education, and collaboration.