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Ep 13: SERP to Sales

12
 minutes

Great campaigns start with understanding your audience. But how do you uncover what potential attendees are searching for? In this episode, we dive into AnswerThePublic, a game-changing tool for event marketers.


Learn how to transform real-world search queries into actionable insights that fuel your content, drive engagement, and boost ticket sales. From uncovering high-value keywords to crafting data-driven campaigns, we break down practical strategies you can use to meet your audience's needs and elevate your event marketing game.


🔑 Key Takeaways:

  • How to use AnswerThePublic to discover what your audience really wants.
  • Tips for turning search data into blogs, social posts, and targeted ads.
  • Real-world examples of campaigns inspired by search insights.
  • Advanced tactics for trend monitoring, competitive research, and personalization.

This epidsode is sponsored by:

Podcast Hosts

Meg Salmon
Tim Fisher
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Ep 13: SERP to Sales

The Eventacle community is a vibrant, collaborative space created exclusively for event marketing professionals. Whether you’re just starting your career or you’re a seasoned expert, this community is designed to help you connect, learn, and grow.

We bring together event marketers from all backgrounds who are working in venues, agencies, or independently and who are passionate about creating impactful events. Inside, you’ll find tools, resources, and networking opportunities to sharpen your skills and elevate your marketing strategies. No matter where you are in your journey, Eventacle is your go-to hub for inspiration, education, and collaboration.